token girl: like a girl, but better

Wednesday 15 June 2005

minutes from yesterday's VIP marketing meeting

"Blogs are a brand new technological advance that the newspapers have just picked up on. Sometimes they consist of angst from 13 y/o girls in Derbyshire. But we believe they are a strong marketing tool for our product. By giving our readers a chance to glimpse inside the mind of our top authors, writers and minds, we believe they will flock to Waterstone's and buy our celebrated titles such as 'Married and Hate it? Here's How To Change Him' and 'Fat Brat Ate Cat: The Millennial Problem With Obesity""

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